Pepkor plans to bolster expansion, double store openings in Brazil
Pepkor Holdings Ltd. accelerates its Brazilian expansion, aiming to double its target store openings to 50 a year. CEO Pieter Erasmus confirms the success of Grupo Avenida S.A., with plans to unveil 26 stores by September. Brazil's response exceeds expectations, with sales contributing 5.5% of Pepkor's revenue. Eyeing further growth, the retailer eyes up to 600 outlets in Brazil and explores expansion into other South American countries. Meanwhile, in its home market, Pepkor counters competition with strategic women's clothing store openings.
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By Janice Kew
Pepkor Holdings Ltd. plans to almost double its previous target of opening 50 outlets a year in Brazil as Africa's largest clothing retailer pushes for faster growth in South America.
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