Apple’s next big bet: TV (shows, that is) – The Wall Street Journal

The iPhone is running out of juice. To go beyond the device that made Apple a global colossus, Tim Cook is betting on a suite of services.
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DUBLIN – It's a familiar tale by now: Apple's flagship product, the iPhone, is losing steam and the tech giant must now look elsewhere for the next big thing. This article argues that services, particularly streaming media services, are going to be Apple's next big bet. There's no doubt that services are going to form a big part of Apple's future (at least, that's Tim Cook's hope). The only other source of potential growth is newer products – wearables like the Apple Watch, for example. So far, however, the Watch hasn't proven to be as much of a must have device as the iPhone, and the future for wearables is unclear. Apple has a gigantic cash pile and plenty of smart people at its disposal. However, finding the secret sauce for growth is never easy, no matter how well-resourced you are. Apple shareholders will be watching the next two years very closely. – Felicity Duncan

With the iPhone Sputtering, Apple Bets Its Future on TV and News

By Tripp Mickle

(The Wall Street Journal) The iPhone is running out of juice. To go beyond the device that made Apple Inc. a global colossus, Tim Cook is betting on a suite of services—marking the company's biggest shift in more than a decade.

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