Premium – From the FT: Meta says 10m signed up to Twitter competitor, Threads on Instagram

Premium – From the FT: Meta says 10m signed up to Twitter competitor, Threads on Instagram

Chief executive Mark Zuckerberg is pitching the app as a “friendly” alternative to Elon Musk’s struggling social media platform
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Chief executive Mark Zuckerberg is pitching the app as a "friendly" alternative to Elon Musk's struggling social media platform

By Hannah Murphy in San Francisco for the Financial Times

Meta said more than 10mn people had signed up to its long-awaited competitor to Twitter in what chief executive Mark Zuckerberg pitched as a "friendly" alternative to the struggling social media platform owned by Elon Musk.

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