WhatsApp’s ‘no ads’ promise broken as Meta scrambles to catch up on AI boom
Key topics:
Meta is finally rolling out ads on WhatsApp’s Status and Channels.
WhatsApp founders opposed ads, but Meta is pushing to monetise.
Ads target users by location, channels, and linked app activity.
Sign up for your early morning brew of the BizNews Insider to keep you up to speed with the content that matters. The newsletter will land in your inbox at 5:30am weekdays. Register here.
Support South Africa’s bastion of independent journalism, offering balanced insights on investments, business, and the political economy, by joining BizNews Premium. Register here.
If you prefer WhatsApp for updates, sign up to the BizNews channel here.
The auditorium doors will open for BNIC#2 on 10 September 2025 in Hermanus. For more information and tickets, click here.
By Parmy Olson